Item #1122 The Edsel Affair. C. Gayle Warnock.

The Edsel Affair

Paradise Valley, AZ: Pro West, 1980. First edition. Hardcover, 6 1/4" x 9 1/4", green boards with black lettering in glossy pictorial dust jacket, 271 pp. The last Edsel known to be built came off the assembly line of a Louisville, KY Ford Motors Plant November 19, 1959. Warnock spent years interviewing former Ford fabricators, designers and linesmen attempting to reconstruct the short history(1957-1960) of the Edsel automobile once he found out that all pre-1957 documenting and photographic memoranda of the automobile had disappeared. Named after Henry Ford's son, the Edsel failed commercially after a multi-hundred thousand dollar advertising campaign and it's television debut on the Bing Crosby show with Frank Sinatra, Rosemary Clooney and Louis Armstrong in 1957. The car was introduced during a time of noted depression in car sales. Very Good / Very Good jacket, soiled and edgeworn throughout but complete. Item #1122

Price: $125.00

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